We live in a visual rich society were messages are being understood through graphics, videos, photos or anything that your eyes can see, on the television, movie houses or anything that is on print, but on this case we will talk about online videos.
As we all know, Television Ad Space cost way beyond the reach of small business owners, and so they turn online and through video sharing sites have could create videos with lower production costs with an almost free Advertisement Space.
There are a lot of video hosting sites and examples of them are YouTube, Google video, Daily Motion, Blip.tv etc, and all of them are free to us; but, on this case, we will use YouTube as an example because of familiarity.
YouTube as an affordable, minimal or no cost at all TV-like advertising vehicle that could help promote their products in a viral effect by business owners whether it is big or small. Here are some reasons why it is so feasible to advertise in this site.
It has a population of 303.8 million
If YouTube would be Hollywood it would premiere 60,000 new films every week.
There are 15 hours of video uploaded every minute.
Users spend at least 23 minutes or almost 30 pages in YouTube daily.
There are a lot of possibilities online if your video is interactive, entertaining, creative and straight to the point people would subscribe or follow your “Channel” and increase brand awareness. This would help you to have exposure and “hype” on your brand and people will avail your product or services.
If you will upload good and creative content, you will have a lot of viewers/subscribers and your product will be known to the online community, it would create a viral effect and boom! You’re company could go big time!
No comments:
Post a Comment